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Section 2(d) – Likelihood of Confusion:

Section 2(e)(1) – Mere Descriptiveness:

Section 2(e)(2) – Geographically Descriptive:

Section 2(e)(4) – Primarily Merely a Surname:

Section 2(f) – Acquired Distinctiveness:

Application Requirements/Lawful Use/Specimen of Use:

Bona Fide Intent

Failure to Function:

Family of Marks:




Invalid Assignment Under Section 10:

Recommended Reading:

CAFC Decisions: